One of the best ways to safeguard yourself is finding a practitioner who is experienced and properly trained in the procedures they are performing. But what qualifications should you be looking for? Leah Hardy reports
New research from The Chartered Institute of Marketing (CIM), carried out by YouGov and Bloomberg, explores the path to positive engagement between consumers and brands on social media, and the priorities for businesses. Thomas Brown, director of strategy and insights at CIM, explains
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