Every race in the F1 calendar has a different mood. Australia is the curtain opener. Monaco is about drinking champagne with supermodels on superyachts. Monza is all about the tifosi morphing into a cacophonous sea of red for Ferrari fans.
But if you want to make deals, meet industry leaders and discover contacts from across the globe, then Singapore is the race to be at.
The nation’s status as a major financial and commercial hub with many multinational corporations headquartered in the republic makes it an ideal venue for business networking. In fact, Singapore was crowned by the World Bank as the “world’s easiest place to do business” for the tenth consecutive year in 2015.
The island boasts one of the best airports in the world which is served by many leading airlines. It’s a mere 25 minutes’ drive from numerous downtown five-star hotels, shopping malls and coveted restaurants, all which form the surroundings of the iconic Marina Bay Street Circuit.
If you want to make deals, meet industry leaders and discover contacts from across the globe, then Singapore is the race to be at
Set against the backdrop of heritage buildings, modern architecture and a stunning skyline, it’s not hard to see why the “jewel in the Formula 1 crown” continues to attract record crowds and attention across the globe.
Since the inaugural event in 2008, the grand prix draws a myriad of audiences from business executives looking to reward their clients and employees, people who appreciate great music and entertainment, to Formula 1 race fans keen to witness the world’s finest drivers go wheel-to-wheel under lights at speeds of up to 320km/h.
Having the race at night also means executives can make full use of the day to conduct their business activities before convening at the Singapore Grand Prix in the evening to wine, dine and network. Many clients plan their company’s key activities during the race week, leveraging the appeal of the night race to reward loyal customers and forge stronger business relationships.
The entire experience is orientated towards the more discerning traveller. There is room for more than 10,000 hospitality guests daily at the Formula 1 Paddock Club, Sky Suite, Club Suite and The Green Room where guests enjoy world-class meal services, free-flow wines and dedicated service by suite ambassadors, on top of the spectacular views of the race action from air-conditioned trackside suites.
Guests are spoilt for choice by a wide spectrum of food and beverage offerings. Previous editions of the night race showcased signature dishes from celebrity chefs Jean-Georges Vongerichten and Nobu Matsuhitsa, as well as award-winning modern fusion cuisine from local culinary talents. Specially built bespoke spa facilities at selected locations allow hospitality guests to enjoy a head-to-toe pampering experience.
Once the sun sets, the Circuit Park transforms into a massive party, complete with mega-concerts in between track activity – all complimentary for ticket holders as part of the unique event experience. Katy Perry, Maroon 5, Noel Gallagher, Robbie Williams, Pharrell Williams and Tom Jones are just some of the superstars who have performed at the Formula 1 Singapore Grand Prix.
The atmosphere can be felt at the Paddock too. “The whole weekend feels different. You can feel the vibe – and the tension and anticipation climb higher and higher as we get closer to the race itself on Sunday night,” says McLaren-Honda driver Jenson Button. Reigning world champion Lewis Hamilton adds: “This race is always a highlight of the season: a great city which looks really spectacular under the lights with the tricky street circuit below – my favourite kind of track to drive.”
Come September 16-18, downtown Singapore will once again host the Formula 1 night race with a vibe so incredible, nothing else comes close. For a hospitality experience that’s second to none, e-mail hospitality@singaporegp.sg or call (+65)6731 5900. For general tickets, visit www.singaporegp.sg
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