The future for refillable packaging

The benefits of refillable packaging are numerous, but there is still a way to go before it becomes mainstream

Few businesses can rival the 2020 pandemic success of Loop. Such has been customer demand that the innovative, online refillable packaging service has just opened across all forty-eight contiguous US states, up from a mere nine when it launched in May last year.

Loop, which is also available in the UK and France, is fast becoming the poster child of a reusable packaging trend that is spreading globally as consumers increasingly seek out alternatives to single-use plastics.