Duncan Jefferies

Freelance journalist and copywriter specialising in digital culture, technology and innovation, his work has been published by The Guardian, Independent Voices and How We Get To Next.

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Growth Strategies

2025 ecommerce trends: a year of global expansion and digital evolution

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People-focused 2030 vision: tech-driven CX strategies will pave the path to success

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Digital Transformation

Leaving legacy tech behind can unburden your business

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Digital Transformation

For today and tomorrow: the role of AI in navigating supply chain uncertainty

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A guide to embracing mainframe modernisation

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Data Leaders Interview Ling Ling Lo

Nomura’s chief data office managing director on getting data ready for AI

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The digital loyalty loop: how AI can transform customer experience

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How artificial intelligence is driving human innovation

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